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  • It's Awards Season

    Posted by Zac Maur on

    It's Awards Season

    Apparently it’s still awards season—at least according to our Wake Up Eye Stick, Cooling + Cleansing Wipes, and Face Moisturizer + Eye Cream. In the past few months, we’ve been mentioned in publications like Men’s Health, Forbes, Men’s Fitness, Men’s Journal, USA Today, People Magazine, and more! Since April, we’ve been hard at work developing new product ideas and growing the team from just 4 to now 7—plus an intern. We were also one of 10 companies selected to participate in Target’s Takeoff accelerator program where we received insight and mentorship on how to navigate the market as a men’s beauty startup....

    Comment:  2

  • Don't Be A TEWL

    Posted by Zac Maur on

    Don't Be A TEWL

    Water molecules have one of the strongest familial-like bonds that are tough to break—though not as strong as the bond between Jonah Hill and James Franco. Because of this bond, when these water molecules evaporate from the surface of your skin, they pull out with them other water molecules that are existing deeper down in your skin. Meaning, as water sitting on top of your face evaporates, it actually dries out your skin, not hydrates it. This is called Transepidermal Water Loss or just TEWL for short. Our bodies are losing water all the time. On average while sweating, people can lose...

    Comment:  1



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